Kochi, Feb 6, 2025: Q Life Consumer Products, a leading packaged drinking water company, is celebrating its silver jubilee by launching three new products. The new offerings include Alkaline Water in eco-friendly, 500ml Glass Bottles, NJUZE Mango in convenient Tetra Packs, and ‘UPSO’, a Refreshing Salty Lemon Carbonated Drink.
Q Life, winner of the BIS Certificate of Appreciation for Quality in 2024, marking 25 years of excellence in providing high-quality hydration solutions, also plans to expand its operations to all the South Indian states and the Middle East.
With a strong presence in Kerala and Tamil Nadu, Q Life has been consistently at the forefront of delivering pure, safe, and refreshing packaged water and beverages. Launching the new products aligns with the company’s vision of expanding its portfolio while maintaining its commitment to quality and innovation.
Commenting on the launch, Mr. Althaf Jehangir, Executive Director & CEO, NeST Group remarked:
"For 25 years, Golden Valley and NJUZE have been synonymous with trust and quality in the packaged beverage industry. Our new product lineup is a testament to our commitment to innovation and meeting evolving consumer preferences. The Alkaline Water in Glass Bottles offers a premium and sustainable hydration choice, while our Tetra Pack Water provides a convenient, eco-friendly solution. Our new ‘UPSO’ (Uppu Soda) – Salty Lemon Carbonated Drink is a refreshing and revitalizing addition to our portfolio, catering to consumers who seek both Malayali taste and hydration."
Mr. Pradeep M., General Manager, Q Life, and Mr. Thomas Abraham, Senior Corporate General Manager, NeST Group, at a press conference in Kochi said that the company is expanding its reach in other South Indian states and already started operation in Tamil Nadu.
With these new offerings, QLife reaffirms its leadership in the beverage industry, promising customers an enhanced drinking experience backed by 25 years of trust and excellence.
About Q Life Consumer Products:
Established 25 years ago, Qlife Consumer Products has earned a reputation for delivering high-quality, safe, and refreshing packaged drinking water and beverages. As the leading F&B Division of the NeST conglomerate, the company upholds strict quality standards and remains committed to innovation. In 2024, the Bureau of Indian Standards (BIS) awarded Q Life with an aptly earned Certificate of Appreciation for its ‘Commitment to Quality’.
Its flagship brands, Golden Valley and NJUZE, offer a diverse range of products, including packaged water, carbonated drinks, fruit juices, and tender coconut water. Golden Valley brand also dominates as the leader in the Jar market in Kerala. With customer centricity at its core, the company leads in research and development, continuously evolving to meet the ever-changing preferences of consumers. Operating through hundreds of Distributors, Q Life generates thousands of jobs across its network.
PHOTO CAPTION: Q Life, Consumer Products division of the NeST Group launched three new products- Alkaline Water, Njuze Mango and Upso in Kochi on Thursday. Mr.Thomas Abraham, Senior General Manager NeST Group and Pradeep M, General Manager Q Life are seen in the picture .